For a college years in college, I worked for Tostitos during winter break. My sister and I would do supermarket remotes for a week, handing out new products. Then for the actual game, we would hand out chips until halftime. Then we could enjoy the rest of the game. I believe this hat was worn in 2001. It is made of 65% polyester and 35% cotton. Tostitos sponsored the Fiesta Bowl for 18 years.